Life Insurance
Embedded Wellness Riders for Life Policies
December 30, 2025
Michael Chen
Riders connect to wearable data, telehealth visits, and financial coaching. Premium credits unlock when policyholders hit activity milestones or complete screenings.
Support Caregivers
Benefits include respite stipends, estate-planning sessions, and grief counseling, deepening loyalty.
Wellness riders align incentives for healthier, longer lives.